Personal Information:

Name: Nadia Cheema

Explanation: We decided to work on a creative with a fairy tale theme. Stories were Snow White, Rapunzel and Red Riding Hood. This shot is from the Snow White set. It was a long day and everyone did a great job. Even my assistant who ended up eating most of the apples! Still working on the rest of the stories and hoping to get them done soon.

Model: Asha Di Paola
MUA: Rhia Amio
Hair: Fabio Persico
Wardrobe: Cisya Paramita
Assistant: Lorena Lorenzo

Melissa Rodwell’s Critique: What a beautiful shot! Nadia’s lighting is superb! Terrific casting, I love the model. Make up and hair are outstanding as well as the styling and the choice of what shes’ wearing. I love the fairy tale aspect of it as well, and got it immediately when I opened the shot up to look at it before I read the explanation. Which to me signifies a successful image. I like the effect of the apples too, placed around the model. I think the retouch artist did a great job. Overall, I’m impressed with the photograph and think Nadia did an outstanding job!

Personal Information:

Name: Bagrad Badalian

Explanation: I wanted the picture to look fantastic, almost like a Tim Burton movie. I tried to bring an atmosphere to the forest.

Clothes design : Melissa Vitanza
Model : Aurore Morisse.
MU : Bart Colpaert

Melissa Rodwell’s Critique: I think that Bagrad’s attempt to recreate a Tim Burton feel in his shoot was very well accomplished! I love the smokey forest and the model fits the atmosphere very well. Good choice of model, indeed! The styling is good and so is the hair and make up. I think overall it’s a strong fashion shot and very well executed. Good job, Bagrad, for once again winning the Shot of the Week!

Personal Information:

Name: Luke Copping

Explanation: We wanted to create a beauty image the juxtaposed a the glossiness of her eye application with and the clean sweep and gloss of her hair with the perceived foulness that is often associated with an animal like a rat. We wanted to make sure that the rat did not overly dominate the frame and that her styling was still center stage.

Melissa Rodwell’s Critique: How wild! I woke up this morning and thought, “I’d love to do a beauty shoot with a rat! ” and then I went online to pick a shot of the week and here’s Luke’s shot of a gorgeous girl with a rat! I love synchronicity! First of all, I love the model. she’s a perfect choice for this type of shot (although my idea is vastly different!). I love the Weimar feel to her. Hair and make up are fantastic! The retouching is a tad heavy handed for my taste, but then again, look at the Snow White shot and I don’t have much ground to stand on…even though that was the client’s decision. Styling is “there” enough to not detract from the beauty shot but of course the black onyx plays with the whole rat/dark/Weimar feel. Good job, Luke! I tried to go to your site and the link didn’t work. I hope if you do indeed exist you jump on here and give us all a link to where we can see more of your work. I’d hate to be picking a ghost! ; )

Personal Information:

Name: Daniel Archer

Explanation: A while ago I had my image win the “shot of the week”. I was told It was a good image but I needed to work on the styling. This inspired me to work harder on my next shoots. This is one my favorites from the day.

Melissa Rodwell’s Critique: Before I even looked at Daniel’s explanation, I thought, “the styling is really tight on this shot”. And it is! I’m impressed how Daniel took my advice and followed through. I adore the detail that I see in the sweater and the pleats. The model is sweet for this type of clothing, very soft and demure. Daniel used his lighting to bring out the details in the clothes and to set the mood for the shot. Awesome job, Daniel!

Personal Information:

Name: Lena Erysheva

Explanation: Credits:
Designer - Karina Galstyan
Model - Olga Shumkevich
MUA - Mariya Mashutina
Hair - Alekssandra Kaputskaya

Melissa Rodwell’s Critique: Lena had submitted another image from the same shoot about a week ago and I almost picked that one but actually I like this one a lot more! The styling is wonderful and the hair and make up work really well with the mood created by Lena. I like the mystery in the model’s pose, makes the viewer use their imagination. Lighting is soft and nice…it’s just overall a really sweet fashion shot. Congrats, Lena. Thanks for submitting again!